Page Title


	For WCSX, it's the first 4-share book since the Spring of 1994. "For Steve Cooper's 1^st book, it's up to #1 Men 25 -54, finally knocking off WDFN" - Memo from Operations Manager Ralph Cipolla


	Summer '98 WCSX 12+ 25 - 54 Persons Mornings 3.7 - 3.7 #6 Mid days 4.8 - 4.7 #3 Afternoons 4.1 - 4.4 #4 to #3 Evenings 2.2 - 3.2 #6


	"In the Spring of 98, WCSX had a 5.9 for 4th place in Persons 25--54's by the Winter of 99, Steve had afternoons at a 6.9 for 2nd."


	Steve's 1st 3 months showed the new direction for Afternoon Drive.